SciPlay Joins Kaulig Racing for Talladega Xfinity Series Event and Charlotte ROVAL in the NASCAR Cup Series
LEXINGTON, N.C. (September 23, 2021) – Kaulig Racing announced today the addition of SciPlay to its partner lineup for the 2021 NASCAR Cup Series (NCS) and NASCAR Xfinity Series (NXS) season.
SciPlay, a leading developer and publisher of digital games on mobile and web platforms, will feature its Gold Fish Casino Slots game on AJ Allmendinger’s No. 16 Chevrolet during the Sparks 300 at Talladega Superspeedway.
“We are proud to team up with AJ for the NASCAR Xfinity Series Sparks 300 race in Talladega and bring this high level of excitement to our Gold Fish Casino Slots players,” said Noga Halperin, Global CMO at SciPlay. “Our players love novelty and excitement, so it was only natural for this collaboration to happen.”
Following the Sparks 300, Allmendinger’s race-worn suit and helmet will be raffled off to players of Gold Fish Casino Slots.
“We are always on the lookout for original, new, and exciting ways to surprise our players,” continued Halperin. “At SciPlay, our players and employees alike have a passion for winning, so teaming up with AJ, one of the world’s most passionate drivers, is a great fit and our players will love the chance to win a driver suit and helmet that AJ will wear during the race.”
SciPlay will also make their NCS debut at the Charlotte Motor Speedway ROVAL, as Allmendinger will drive the No. 16 Jackpot Party Casino Camaro ZL1 1LE, another game SciPlay’s casual, casino and bingo game lineup.
“We’re excited to be able to introduce SciPlay to the world of NASCAR!” said Chris Rice, president of Kaulig Racing. “We’re honored to be the ones to help get their feet wet in both the NASCAR Xfinity Series and NASCAR Cup Series. We are looking forward to this partnership and its potential.”
The No. 16 Gold Fish Casino Slots Chevrolet will make its debut at Talladega Superspeedway on Saturday, October 2 for the Sparks 300. The following weekend on October 9, the No. 16 Jackpot Party Casino Camaro will be introduced to the twists and turns of the Charlotte Motor Speedway ROVAL in the Bank of America ROVAL 400.